Vision

Mission

Products: To create the most comprehensive expert-driven catalogue of cohorts, courses, workshops and guides for super skill training and personality development
Community: To create the best online and IRL community for thinkers, entrepreneurs and creative folks
Content: To create the highest quality videos and storytelling for personality development- Culture, Philosophy, Science and Art
Channels: To build the largest distribution for personality development products across platforms

Quality beats quantity, but quality + quantity wins the game. Process and systems is how we get there.
Process is a competitive advantage. We don’t do crazy deadlines and overworking — we focus on creating processes to support us creating our best works and in times of stress
Design systems and building scalable reusable components is how we deliver high quality and high value at scale
Creative teams outcompete creative individuals. We have a globally distributed team and believe in the power of creative collaboration